Encore
2025
Coffee
Eat
Terrace
Lifestyle
BRANDING
GRAPHIC DESIGN
WEBDESIGN
ONLINE MARKETING
Encore is a lifestyle coffee shop nestled in the heart of London, where everyday moments are elevated through quality, connection, and culture. Blending high-end coffee with a welcoming atmosphere, it has become a go-to spot for creatives, locals, and passersby alike. More than just a café, Encore is a space to pause, share stories, and experience something thoughtfully crafted—whether it’s a flat white or a new art installation.
Encore’s identity captures a warm balance between personal expression and contemporary minimalism. The space regularly transforms into an intimate art venue, showcasing rotating exhibitions and collaborative projects with emerging artists. This curated blend of coffee culture and creative energy gives Encore its unique rhythm—a place that feels both familiar and forward-thinking, where moments of inspiration come naturally.
For Encore, I designed a brand identity that mirrors this feeling of heartfelt sophistication. The logo features a smooth, handwritten-style typeface full of character, evoking the warmth of something passed down or penned by a loved one. Paired with a clean and minimal aesthetic, the overall visual direction feels modern, authentic, and effortlessly timeless—just like the experience at Encore.